This packaging design is for The Zoie Company’s Lali, alcohol-removed wine. The Zoie Company is a small, family-owned business run by husband wife team, David & Michelle. They offer an amazing organic lip balm called Zoie Bee, and the world’s first non-carbonated, alcohol-removed wine in a can, Lali. This incredible product retains the flavors and subtleties of wine, without any of the alcohol.
We created all of the can designs and box designs for the 3 varieties of Lali, as seen below. When it comes to packaging design, it’s the small details that count. Packaging design needs to capture attention and give consumers a feel for what the product is. We took time to create special details, like the circles matching up cohesively around the box, the grapes on the top of the box facing a certain direction and centered perfectly with the circles on the box. We also took special care for details like the loop between the ML and OZ on the front.
This wine has also been featured online. See below how the packaging design comes to life on the cans.